Creative and cultural professionals in Johannesburg have found new ways of creating and exhibiting their artistic work with the creation of creative spaces that contribute to a new dynamic in the city, revitalising it and attracting new audiences to consume works of art.
Artists, architects, fashion designers, animators, musicians and other professionals have worked hard to build and mould a new urban reality that can become a beacon of hope for a city that has seen its public spaces deteriorate.
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In the last year, 21 creative hubs have been mapped in South Africa’s economic capital city, 19 of which are located in the city centre. These creative hubs buzz with independent activity, but share a commitment to nurturing talent, supporting businesses and generating community impact. They are examples of innovative partnerships between creative professionals and property developers.
In these spaces, artists and creatives have access to opportunities through visits from gallerists and investors (access to markets). They develop practical and entrepreneurial skills through personalised workshops. And they collaborate on projects that prioritise social upliftment.
Asisebenze Art Atelier
This observation was made through a mapping exercise by researcher and visual artist Mariapaola McGurk, presented in an article published in The Conversation.
By Eduardo Quive
